Tourism 101 – Management

About the Course

Tourism Management is management of all activities related to tourism business. This course introduces you to various types of tourism, geographical milieus, destination awareness, development, and management, market segmentation, tourism products and services, impacts of tourism, and trends in tourism.

Audience

This course is prepared for the beginners to help them understand the basics of tourism. The ones who are keen on taking up career in Hospitality and Tourism, this tutorial is resourceful. For all other enthusiastic readers, this course is a good learning material.

Prerequisites

We assume the reader has a basic knowledge of hotel and tourism businesses. Creativity, passion for service provision and travelling, and good communication skills are a plus.

TOURISM BASICS

1
What Is Tourism? A Definition Of Tourism
10 minutes

What is tourism and how do we define tourism? Well, unfortunately there is no straight answer to this question! Different people, companies, Governments etc define tourism differently, which causes a number of complications and complexities.



2
LESSON 1: INTRODUCTION TO TOURISM

A global sector with one of the fastest growth rates is tourism. Tourism also provides a significant portion of the foreign exchange profits and jobs in many developing nations.................

3
Lesson One: Checkpoint
5 questions
4
LESSON 2: TYPES OF TOURISM

Learning about a place, culture, or destination is best accomplished through travel....................

5
Lesson Two: Checkpoint
1 question
6
LESSON 3: TOURISM TERMINOLOGIES

Now let's talk about a few phrases that are regularly used in the travel and tourism sector..................

7
Lesson Three: Checkpoint
5 questions
8
LESSON 4: FACTOR AFFECTING TOURISM

The following are significant variables that influence the growth of tourism:..............

9
Lesson Four: Checkpoint
1 question
10
LESSON 5: DEMAND OF TOURISM

Depending on the author's economic, psychological, geographic, and political points of view, the term "tourist demand" might mean different things to different people......................

11
Lesson Five: Checkpoint
2 questions
12
LESSON 6: MOTIVATION FACTORS OF A TOURIST

Human psychology serves as the tourists' source of motivation. It is the element that creates satisfaction.............

13
Lesson Six: Checkpoint
1 question
14
LESSON 7: MASLOW’S PYRAMID OF MOTIVATION

According to Maslow (1943, 1954), people are driven to fulfil specific requirements, some of which are more important than others..................

15
Lesson Seven: Checkpoint
1 question
16
LESSON 8: CONSUMER BEHAVIOUR IN TOURISM

Consumer behaviour (CB) refers to specific choices made by consumers to fulfil their needs and goals. It is..............

17
Lesson Eight: Checkpoint
3 questions
18
LESSON 9: PLOG’S MODEL OF TOURIST BEHAVIOUR

Plog categorizes tourists into three groups,.............

19
Lesson Nine: Checkpoint
1 question

ABOUT TOURISM DESTINATION

1
LESSON 10: DESTINATION AWARENESS

The fundamental element of tourism is the destination. For the tourism industry to succeed, it is essential to..............

2
Lesson Ten: Checkpoint
4 questions
3
LESSON 11: MILIEUS OF TOURISM

The milieu is called the physical, social, or psychological context in which people generally live or affect them............

4
Lesson Eleven: Checkpoint
1 question
5
LESSON 12: DESTINATION MANAGEMENT

The many advantages of tourism can be unlocked with the aid of destination management, which can also guarantee............

6
Lesson 12: Checkpoint
1 question
7
LESSON 13: TOOLS TO HELP MANAGE DESTINATIONS MORE SUSTAINABLY

It is sensible first to assess the situation..................

8
Lesson 13: Checkpoint
3 questions

MANAGING TOURISM

1
LESSON 14: THE TOURISM SUPPLY

All activities connected to the tourist and hospitality industries fall under the umbrella of the multidisciplinary field known as tourism management..............

2
Lesson 14: Checkpoint
1 question
3
LESSON 15: TOURISM FUNCTIONAL MANAGEMENT

In this chapter, let's look at how any tourism business is organized functionally...................

4
Lesson 15: Checkpoint
1 question
5
LESSON 16: DEPARTMENTS OF TOURISM BUSINESS

The term "tourist marketing" refers to all the marketing tactics companies employ in travel and tourism..............

6
LESSON 17: TOURISM – MARKET SEGMENTATION

Customers in the tourism sector have various backgrounds, tastes, aspirations, routines, and, of course, price sensitivity..................

7
Lesson 17: Checkpoint
1 question
8
LESSON 18: TOURISM – MARKETING MIX

The method for managing market quality is known as the marketing mix. It is necessary to use various products, tools, and resources, or.....................

9
LESSON 19: TOURISM – PRODUCTS AND SERVICES

A notion with many different parts is a tourist product. These include places to visit, transportation options,..............

10
Lesson 19: Checkpoint
1 question
11
LESSON 20: DEVELOPING A TOURISM PRODUCTS

The tourism offering must meet the constantly shifting needs of the traveler for the sector to remain viable............

12
LESSON 21: PHASES OF TOURISM PRODUCT DEVELOPMENT

An intricate process goes into making a tourism product. The following desk displays the process used to create a tourism product..............

13
Lesson 21: Checkpoint
1 question

IMPACTS OF TOURISM

1
LESSON 22: IMPACTS OF TOURISM

As you can already see, the current global tourism business has significant and wide-ranging effects............

2
Lesson 22: Checkpoint
1 question
3
LESSON 23: TOURISM – TRENDS AND FUTURE

New trends and technologies consistently disrupt whole industries, and the tourist sector is no exception.............

4
Lesson 23: Checkpoint
1 question
No. This course is entirely self-paced.
You will receive an official certificate of completion at the end of your course. This is widely recognized and accepted toward industry credential programs.
You may contact the course instructor directly. Their contact information will appear within your course lessons.
This course does not require any assignments.
You'll receive lifetime access once you've registered for the course.

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Enrolled: 214 students
Duration: 4 hours
Lectures: 24
Level: Intermediate

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Tourism 101 – Management
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