Gray Research Solutions Presents-Spotlight on Destination Management: The Changing Roles and Responsibilities of Tourism Organizations in the Southeast

The shift from destination marketing to destination management in our industry has been happening now for several years. Where are we now? How much is “destination management” (leadership?) being practiced by DMOs in the southeast currently, and what does that look like? This webinar will review the results from our most recent STS Research Panel Spotlight Survey on Destination Management. Topics will include how DMOs have become more management oriented, top tourism issues facing communities, wins and challenges, masterplan and CEDS involvement, and more. We will allow plenty of time for discussion for this important topic.